The Toronto Raptors have announced their intent to participate in the NBA 2K eLeague as one of the 8-12 teams for the eLeague debut in 2018. The Raptors seem excited and have expressed that they see opportunity in the eSports industry.
Here’s a excerpt from SI.com :
“We are, like the rest of the marketplace, extraordinarily curious about the potential of eSports,” said Hopkinson. “This one is a natural place for us to begin. We don’t have any other forays into eSports, although we have a working group internally evaluating it. We will be proceeding here on day one. That is certainly going to be the recommendation of management. We’re going to have to go through with the process but that’s our goal to be on the ground floor.”
He added that “it is our goal to have a Raptors-branded eSports team,” which will sit underneath the D-League team Raptors 905 and the NBA team from an overall brand architecture standpoint.
Several other NBA franchises, including the Boston Celtics & Sacramento Kings, have announced their intention to join the NBA 2K eLeague recently as well.
Here’s a link to the full SI.com article: The Raptors can’t wait for the NBA 2K eLeague